En Primeur Hong Kong

Introducing a new type of resident membership at 67 Pall Mall to a global community of passionate wine lovers in key cities across the world.

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Gift an En Primeur Membership this Christmas

Treat someone special in your life with a passport to the world of wine with our En Primeur Membership. Your wine-loving friends and family will have access to our global portfolio of Clubs, vinous events and reciprocal lifestyle and hospitality benefits, and become part of our vibrant wine community at 67 Pall Mall.

For full Members’ benefits, you can refer to our e-brochure here.

 

Your passport to the world of wine

En Primeur membership is a new category of 67 Pall Mall membership for residents of specific cities to bring more wine lovers together through events and tastings from their very own city and access to 67 Pall Mall Clubs around the world.

Just as En Primeur allows early access to fine wine, this new category of 67 Pall Mall membership unlocks the door to key burgeoning wine hotspots in resident cities, to cultivate a sophisticated wine community unbound by the bricks-and-mortar of a physical Club.

With the ability to explore some of the greatest wines and vintages in the world, En Primeur membership affords Members the opportunity to an elevated level of appreciation and expertise, building their wine knowledge over time and having an intimate audience with some of the most respected wine stalwarts in the world.

Launching in Hong Kong, the wine capital of Asia

Hong Kong has long been recognised as an international trade hub and possesses a diverse, world-class international culinary scene to match.

Honouring the local appetite for collecting, investing in, and consuming fine wine, Hong Kong is our first En Primeur city, making it an ideal environment from which Members can expand their knowledge and take advantage of a calendar of vinous events.

Events will be entertaining, engaging, diverse and at times unexpected. From masterclasses to dinners, fireside chats to tasting experiences in unusual places, all the while designed to enthuse, inspire and educate Members whilst enjoying exquisite wines.

Worldwide Club Access

At 67 Pall Mall, we know our Members’ vinous interests inspire you to explore destinations around the world. En Primeur Members will be able to enjoy full access to our Clubs globally, which feature some of the most extensive and diverse wine lists within their regions at reasonable prices.

En Primeur Members will also be able to access 67 Pall Mall’s network of like-minded reciprocal international clubs that also keep wine at the centre of their offering.

67 Pall Mall Concierge

67 Pall Mall Concierge extends exclusive benefits to 67 Pall Mall Members, encompassing special rates across lifestyle, hospitality, retail and more all over the world.

These privileges ensure that Members can savour premium experiences in Club locations and other worldwide destinations.

67 at Home and 67 at Work

Inspired by the award-winning masterclasses and wine dinners curated by 67 Pall Mall, 67 at Home is a personalised wine experience to engage, educate and surprise your wine loving friends from the comfort of your own home and your office.

En Primeur Members can commission one-of-a-kind wine tastings at home or at work, hosted by our team of seasoned sommeliers.

Select from two styles of 67 at Home experiences – from a masterclass with sommelier-selected wines to a BYO option, where Members and their friends are invited to bring along a bottle that begs to be opened. Our En Primeur sommelier is happy to recommend a 67 at Home tasting that works for you, your guests and menu.

67 On Hollywood

Nestled in the heart of Central, 67 On Hollywood is a residency of 67 Pall Mall Hong Kong.

With an extensive selection of 67 wines from the Pinot family all available by-the-glass and by-the-bottle, our intimate bar offers an exciting playground for wine lovers to gather and dive deeper into the world of fine wine, one glass at a time. Our seasonal wine concept shines the spotlight on a specific theme each time and rotates quarterly.

Address: 41 Hollywood Road, Central

Membership fees

Annual En Primeur Membership

HKD $15,000

Annual En Primeur Referral Rate*

HKD $13,500

Annual En Primeur Under 35 Membership

HKD $10,500

Annual Wine Professional Membership

HKD $7,500

*Terms and conditions apply.

Becoming a Member

En Primeur Membership Hong Kong is open to all wine-loving residents of Hong Kong. The only requirement is that Members share the Club’s values and ethos.

 

67 Pall Mall attracts a diverse group of wine lovers from a wide range of fields and professions. Those interested in applying are required to submit an application form, which encompasses a short biography by way of introduction.

Register your interest

Fill in the form below to register your interest.